The Attention Merchants

The Epic Scramble to Get Inside Our Heads

Tim Wu

ISBN

9780804170048

Pages

432

Published By

Vintage

Published On

Sep 19, 2017

Subjects

SOCIAL SCIENCE / Popular Culture, Consumer behavior, Advertising, BUSINESS & ECONOMICS / Industries / Media & Communications Industries, HISTORY / Social History, Marketing, History

About

"From Tim Wu, author of award-winning The Master Switch, and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves"--...

Read more